PartyGaming in talks with Bwin: Merger deal possible
PartyPoker Offering 25 Aussie Millions Prize Packages
Global Gaming Directory rolls out .com, .net and .org, as part of global media and marketing plan
Mission: Impossible slot game is Casino News Media online game of the month
Betfair teams up with Australian cricket industry on Pink Pigeon campaign
Virgin Games release swag of new games, but U.S and Aussie players can't play: Blankety Blank, The Price is Right, The X Factor, Super Hoot Loot, Cubis, Bar-X Magic 7, Bar-X bonus Ladder,
Ramesses Riches, Dragon Master, Irish eyes, Dolphin Reef, Emerald isle, Spiderman, The Hulk,
Fantastic Four, Rubik's Cube, Deal or no Deal and Big Brother
Richard Branson - still chasing Camelot Lottery deal with partners
Calvin Ayre - makes news in National Post
Greg Tingle - makes news via Hulkamania, Tiger Woods and PartyPoker Aussie Millions angle on WotNews
Stewart Scott - PartyPoker.com face for Australia exceeds expectations
Hulk Hogan interested to do more gaming and igaming deals, adding to The Hulkamania Experience slot and history with Marvel "Hulk" purchase; Australia's NextGen Gaming may release Andre The Giant game for online environment
Sylvester Stallone sells his art to casino king Steve Wynn, Sly keen to expand online gaming deals whilst Wynn's not keen on online gambling sector; Could Arnold Schwarzenegger get involved in talks
James Packer remains positive on Macau City Of Dreams project; May purchase U.S casinos while prices are down
Joe Hachem articles in The Age well received; Punters and industry prefers Hachem's articles over The Poker Star TV show on ONE HD
Playtech - Sega teaming expected to product a Sonic online slot game next year
PKR Poker continues to sign up more players to spearhead brand push
Betfair continues with business growth, despite ongoing court cases; Betfair will be available at Australia Post outlets
European gaming companies remain keen to expand into Asia Pacific, Australian region; PartyGaming, PKR, William Hill, Betfair, Centrebet leading the way
Harrah’s Entertainment ramps up online gaming with new online casino and site revamps
Media Man website network expands to 18 website portals with more on the way, Media Man website traffic continues to exceed 3 million hits per month with Google top ten domination and Hitwise status
Search Engines: Players and industry prefer natural and organic results over sponsored listings
Multi Currency Casino big hit with online punters
Global Gaming Directory moves in on World Casino Directory territory
Events - Aussie Millions in Melbourne, Australia January 2010; iGaming SuperShow this June 2010 in Prague
Casino Legal: U.S. Congress’ House Financial Services Committee hears out Barney Frank
Crown Casino, Melbourne, Australia: Detractors point to a series of crimes at Crown over the years, Crown Casino top brass advises press more serious problems fixed; Gambling whale Harry Kakavas looses court casino against Crown and staying quite on matter
Marvel Entertainment - Disney: Investors to vote on offer
Marvel Entertainment: Thor, Captain America, Avengers and Iron Man II upcoming movies expected to further grow Marvel online slot games sector
Mobile gaming: PartyGaming, Playtech, Slotland and others advise mobile gaming market still growing
Las Vegas: Experts advise Vegas casinos should have better adapted to online casino and gaming market
Microgaming Wins Award for Innovation and Independent Thinking
Captain Cooks Casino continues to add more games, Remains a leader in Asia Pacific region
Star City Casino enjoys mainstream positive exposure via boxing champion Danny Green
City Of Dreams may host major pro wrestling event: WWE or TNA in 2010
Jackpots: PartyCasino Gold Mega Jackpot hit for 5 million; CasinoClub player wins €76,000, Virgin Casino ramps up MegaJackpots and overall jackpot offerings, and comp heats up
IGT: International Gaming Technology continues to see games adapted for online casino sector
Casino Kings: Casino billionaire Stanley Ho is recovering, son says
Crown remains interested to build casino at Mildura: $300 million dollar project
Dubai: Marvel Comics themed multi million dollar complex planned but debt may delay construction for years
Live Dealer innovation proves popular for PartyCasino.com
Portals: Internet portal strategy the way forward for casino and online casino sector
PartyCasino wins Casino News Media Online Casino Of The Month; Captain Cooks Casino and Virgin Casino run ups
Media companies further integrate gaming and igaming sector into business model, Early signs of success
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Welcome to the Media Man Group blog. The Media Man Group includes but is not limited to Media Man Australia, Media Man Int, Australian Sports Entertainment, Australian Sports Entertainment, Greg Tingle Photography and Eastern Suburbs Media.
Sunday, December 13, 2009
PartyGaming in talks with Bwin - 13th December 2009
PartyGaming is in talks with Bwin, the Austrian-based rival online gambling company, about a potential merger, a move that analysts have long been predicting as a possibility in an industry looking to consolidate.
The close-knit industry has seen a number of companies explore merger options with each other this year, as they wait for new markets to open.
Insiders at PartyGaming said current talks with Bwin went beyond the usual exploratory nature, but emphasised there was no imminent prospect of a deal. Both companies are licensed in Gibraltar.
However, the insiders said PartyGaming was keen that any deal with Bwin would be based on a merger of equals. The market capitalisation of both companies are similar – PartyGaming is worth £1.1bn, while Bwin is valued at around €1.3bn (£1.17bn). Neither PartyGaming nor Bwin would comment on the matter.
The desire for deal-making is likely to strengthen as countries that had turned their faces against regulated online gambling markets (France, Australia, India and United States) begin to step up preparations for liberalisation, albeit limited in some cases.
France is preparing for a partially-liberated market in 2010, Italy is widening its market to include bingo, casino and other games and other European states, with an eye on the potential tax revenues from the industry, are inching towards regulation.
PartyGaming has been preparing the ground for a significant deal, having sealed a non-prosecution agreement with the US department of justice in April over its trading in the US, in return for a forfeiture of $105m.
Jim Ryan, PartyGaming’s chief executive, has repeatedly said that the settlement was a necessary step prior to any merger activity on its part.
Bwin, listed on the Vienna Stock Exchange, is also keen on pushing ahead with merger activity at a time when the company is establishing itself as one of Europe's strongest online gambling companies.
Norbert Teufelberger, co-chief executive of Bwin, last month told the Financial Times that demand from big investment houses was significant and that Bwin would emerge from consolidation as “one of the bigger guys in this industry”.
Bwin, which has 20m registered users, has seen shares rise up 177 per cent in the last 12 months. It is expected to achieve gross gaming revenues of €450m, and adjusted earnings before interest, tax, depreciation and amortisation of €110m.
Bwin strengthened its position in online poker this past September by purchasing Italian operator Gioco Digitale. It has established a strong sports betting product, and is the shirt sponsor of Real Madrid and AC Milan.
Other companies with an eye on events at PartyGaming and Bwin include 888 Holdings, Sportingbet and Unibet.
More details on the PartyGaming - Bwin talks as details come to hand. (Credit: Wires, Google News, Financial Times, Bloomberg, AP).
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The close-knit industry has seen a number of companies explore merger options with each other this year, as they wait for new markets to open.
Insiders at PartyGaming said current talks with Bwin went beyond the usual exploratory nature, but emphasised there was no imminent prospect of a deal. Both companies are licensed in Gibraltar.
However, the insiders said PartyGaming was keen that any deal with Bwin would be based on a merger of equals. The market capitalisation of both companies are similar – PartyGaming is worth £1.1bn, while Bwin is valued at around €1.3bn (£1.17bn). Neither PartyGaming nor Bwin would comment on the matter.
The desire for deal-making is likely to strengthen as countries that had turned their faces against regulated online gambling markets (France, Australia, India and United States) begin to step up preparations for liberalisation, albeit limited in some cases.
France is preparing for a partially-liberated market in 2010, Italy is widening its market to include bingo, casino and other games and other European states, with an eye on the potential tax revenues from the industry, are inching towards regulation.
PartyGaming has been preparing the ground for a significant deal, having sealed a non-prosecution agreement with the US department of justice in April over its trading in the US, in return for a forfeiture of $105m.
Jim Ryan, PartyGaming’s chief executive, has repeatedly said that the settlement was a necessary step prior to any merger activity on its part.
Bwin, listed on the Vienna Stock Exchange, is also keen on pushing ahead with merger activity at a time when the company is establishing itself as one of Europe's strongest online gambling companies.
Norbert Teufelberger, co-chief executive of Bwin, last month told the Financial Times that demand from big investment houses was significant and that Bwin would emerge from consolidation as “one of the bigger guys in this industry”.
Bwin, which has 20m registered users, has seen shares rise up 177 per cent in the last 12 months. It is expected to achieve gross gaming revenues of €450m, and adjusted earnings before interest, tax, depreciation and amortisation of €110m.
Bwin strengthened its position in online poker this past September by purchasing Italian operator Gioco Digitale. It has established a strong sports betting product, and is the shirt sponsor of Real Madrid and AC Milan.
Other companies with an eye on events at PartyGaming and Bwin include 888 Holdings, Sportingbet and Unibet.
More details on the PartyGaming - Bwin talks as details come to hand. (Credit: Wires, Google News, Financial Times, Bloomberg, AP).
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PartyPoker Offering 25 Aussie Milllions Prize Packages, by Jessica Welman - 12th December 2009
Ever since the popular online poker room PartyPoker signed 2009 Aussie Millions Main Event winner Stewart Scott as one of its sponsored pros, it has gone out of its way to promote both online and brick and mortar poker in Australia.
This weekend, PartyPoker is offering players a chance to win one of 25 seats in the 2010 Aussie Millions Main Event for just $600. On Sunday, December 13th, the site will host two separate online satellites, one for citizens of Australia and New Zealand and one that is open to the rest of the PartyPoker customer base. Both will feature a $600 + $40 buy-in, although many players will have won their way into the tournaments for much less since the site has been running micro-satellites.
The Aussie-only tournament will give away five tournament packages, each valued at $12,000. The package includes buy-in to the AUD $10,000 Aussie Millions Main Event, hotel accommodations at the Crown Promenade in Melbourne, and $500 to be put towards travel expenses. The tournament will begin at 2:45am ET.
The open field tournament will get underway a little later in the day at 2:30pm ET. It will reward seats to the top 20 finishers and offer a slightly more lucrative version of the Aussie Millions prize package. In addition to the buy-in and the hotel accommodations, the package will also include $3,500 to cover travel expenses. Should a non-Aussie take part in the early tournament, PartyPoker will not offer any additional money to cover travel expenses. Conversely, if a player from Australia or New Zealand wins one of the $15,000 packages, they will still receive the full $3,500 to cover travel.
Stewart Scott commented on the satellite tournaments in an official statement from PartyPoker: “I’ve been playing at PartyPoker.com for five years. These great packages are an amazing opportunity for other players to play in this huge tournament. Claiming the Aussie Millions title has been the highlight of my career and I’d love to see another PartyPoker.com player take the title.”
PartyPoker gave away 96 seats to the Aussie Millions in November as part of the site’s Gladiator promotion. The players who earned at least 1,000 PartyPoints each day in November won their way into the event and the site doled out even more seats as part of a series of online tournaments featuring Scott.
Scott is the reigning Aussie Millions Champion and the first local player to win the tournament since it took on its new moniker and became one of the premiere events on the international tournament circuit. In January, Scott defeated a field of 681 players to take down the AUD $2 million first place prize. Peter Rho of Las Vegas finished in second place and earned AUD $1 million. Other past winners of the Aussie Millions include Alexander Kostritsyn of Russia and Team Full Tilt member Gus Hansen. Last year’s event also played home to one of the biggest live cash games in history with a minimum buy-in of AUD $1 million.
The previous Aussie Millions event boasted a guaranteed first place prize of AUD $2 million. The Crown Casino is expecting an even larger turnout than 2009 and the tournament’s official website is predicting more than 800 runners in the upcoming Main Event. There will also be a host of side events, including an AUD $100,000 buy-in High Rollers Event, a Heads-Up Event, and several Pot Limit Omaha events. In total, the Crown will offer 20 different tournaments from January 14th to 31st, including the Main Event, which will run from January 24th to 30th. (Credit: Poker News Daily)
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This weekend, PartyPoker is offering players a chance to win one of 25 seats in the 2010 Aussie Millions Main Event for just $600. On Sunday, December 13th, the site will host two separate online satellites, one for citizens of Australia and New Zealand and one that is open to the rest of the PartyPoker customer base. Both will feature a $600 + $40 buy-in, although many players will have won their way into the tournaments for much less since the site has been running micro-satellites.
The Aussie-only tournament will give away five tournament packages, each valued at $12,000. The package includes buy-in to the AUD $10,000 Aussie Millions Main Event, hotel accommodations at the Crown Promenade in Melbourne, and $500 to be put towards travel expenses. The tournament will begin at 2:45am ET.
The open field tournament will get underway a little later in the day at 2:30pm ET. It will reward seats to the top 20 finishers and offer a slightly more lucrative version of the Aussie Millions prize package. In addition to the buy-in and the hotel accommodations, the package will also include $3,500 to cover travel expenses. Should a non-Aussie take part in the early tournament, PartyPoker will not offer any additional money to cover travel expenses. Conversely, if a player from Australia or New Zealand wins one of the $15,000 packages, they will still receive the full $3,500 to cover travel.
Stewart Scott commented on the satellite tournaments in an official statement from PartyPoker: “I’ve been playing at PartyPoker.com for five years. These great packages are an amazing opportunity for other players to play in this huge tournament. Claiming the Aussie Millions title has been the highlight of my career and I’d love to see another PartyPoker.com player take the title.”
PartyPoker gave away 96 seats to the Aussie Millions in November as part of the site’s Gladiator promotion. The players who earned at least 1,000 PartyPoints each day in November won their way into the event and the site doled out even more seats as part of a series of online tournaments featuring Scott.
Scott is the reigning Aussie Millions Champion and the first local player to win the tournament since it took on its new moniker and became one of the premiere events on the international tournament circuit. In January, Scott defeated a field of 681 players to take down the AUD $2 million first place prize. Peter Rho of Las Vegas finished in second place and earned AUD $1 million. Other past winners of the Aussie Millions include Alexander Kostritsyn of Russia and Team Full Tilt member Gus Hansen. Last year’s event also played home to one of the biggest live cash games in history with a minimum buy-in of AUD $1 million.
The previous Aussie Millions event boasted a guaranteed first place prize of AUD $2 million. The Crown Casino is expecting an even larger turnout than 2009 and the tournament’s official website is predicting more than 800 runners in the upcoming Main Event. There will also be a host of side events, including an AUD $100,000 buy-in High Rollers Event, a Heads-Up Event, and several Pot Limit Omaha events. In total, the Crown will offer 20 different tournaments from January 14th to 31st, including the Main Event, which will run from January 24th to 30th. (Credit: Poker News Daily)
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Thursday, December 10, 2009
25 LUXURY AUSSIE MILLIONS PACKAGES GUARANTEED AT PARTYPOKER THIS WEEKEND
25 LUXURY AUSSIE MILLIONS PACKAGES GUARANTEED AT PARTYPOKER.COM THIS WEEKEND!
Gibraltar – 10th December 2009 – This weekend marks the last chance to qualify online at PartyPoker.com for the 2010 Aussie Millions in Melbourne. Seen as one of poker’s majors, the Main Event is a highlight of the world live circuit and the leading online poker room is going completely Aussie crazy this Sunday!
PartyPoker.com is offering the chance to win one of 25 luxury Aussie Millions main event packages. These fantastic dream trips will be up for grabs in two amazing $600+40 satellites on Sunday 13th December. One will be timed to suit Australia and New Zealand-based players at 02.45ET with FIVE packages guaranteed worth $12,000, while the other is scheduled at 14.30ET to give players from the rest of the world the chance to win one of 20 guaranteed packages worth $15,000.
PartyPoker.com Australia Ambassador Stewart Scott is the defending champion and there is a chance to emulate his success in Melbourne next year. Stewart said: “I’ve been playing at PartyPoker.com for five years. These great packages are an amazing opportunity for other players to play in this huge tournament. Claiming the Aussie Millions title has been the highlight of my career and I’d love to see another PartyPoker.com player take the title.”
Scott, 37, from Queensland, Australia, made history in January 2009 by becoming the first Australian in the modern era to take down the Aussie Millions Main Event, scooping US$1,865,724. Scott is a loyal member of PartyPoker.com’s VIP club the Palladium Lounge. He made his debut representing the leading online poker room at the PokerNews Cup in Melbourne earlier this month.
Scott is married with one daughter and started life as a gourmet chef in Adelaide, with a period running a small IT business as he honed his skills online. He made his first impact on the live circuit in 2006 by winning a satellite series at SkyCity Casino in Adelaide that awarded him a $30,000 package for the WSOP Main Event. Stewart is a popular figure on the Australian poker circuit and is well known for his relaxed attitude but killer instinct at the table.
® AUSSIE MILLIONS, AUSSIE MILLIONS POKER CHAMPIONSHIP and CROWN Device and associated trade marks are trade marks of Crown Melbourne Limited. No license, affiliation, sponsorship or endorsement, is claimed, or should be inferred from the use of these trademarks here. PartyGaming is not affiliated, licensed, by, or otherwise affiliated with Crown Melbourne Limited in any way.
World Series of Poker”® and “WSOP”®, WSOPE”® are registered trade marks of Harrah’s License Company LLC. No license, affiliation, sponsorship, or endorsement is claimed, or should be inferred from the use of these trademarks here. PartyGaming is not licensed by or otherwise affiliated with Harrah’s License Company LLC or the World Series of Poker®, in any way.
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Gibraltar – 10th December 2009 – This weekend marks the last chance to qualify online at PartyPoker.com for the 2010 Aussie Millions in Melbourne. Seen as one of poker’s majors, the Main Event is a highlight of the world live circuit and the leading online poker room is going completely Aussie crazy this Sunday!
PartyPoker.com is offering the chance to win one of 25 luxury Aussie Millions main event packages. These fantastic dream trips will be up for grabs in two amazing $600+40 satellites on Sunday 13th December. One will be timed to suit Australia and New Zealand-based players at 02.45ET with FIVE packages guaranteed worth $12,000, while the other is scheduled at 14.30ET to give players from the rest of the world the chance to win one of 20 guaranteed packages worth $15,000.
PartyPoker.com Australia Ambassador Stewart Scott is the defending champion and there is a chance to emulate his success in Melbourne next year. Stewart said: “I’ve been playing at PartyPoker.com for five years. These great packages are an amazing opportunity for other players to play in this huge tournament. Claiming the Aussie Millions title has been the highlight of my career and I’d love to see another PartyPoker.com player take the title.”
Scott, 37, from Queensland, Australia, made history in January 2009 by becoming the first Australian in the modern era to take down the Aussie Millions Main Event, scooping US$1,865,724. Scott is a loyal member of PartyPoker.com’s VIP club the Palladium Lounge. He made his debut representing the leading online poker room at the PokerNews Cup in Melbourne earlier this month.
Scott is married with one daughter and started life as a gourmet chef in Adelaide, with a period running a small IT business as he honed his skills online. He made his first impact on the live circuit in 2006 by winning a satellite series at SkyCity Casino in Adelaide that awarded him a $30,000 package for the WSOP Main Event. Stewart is a popular figure on the Australian poker circuit and is well known for his relaxed attitude but killer instinct at the table.
® AUSSIE MILLIONS, AUSSIE MILLIONS POKER CHAMPIONSHIP and CROWN Device and associated trade marks are trade marks of Crown Melbourne Limited. No license, affiliation, sponsorship or endorsement, is claimed, or should be inferred from the use of these trademarks here. PartyGaming is not affiliated, licensed, by, or otherwise affiliated with Crown Melbourne Limited in any way.
World Series of Poker”® and “WSOP”®, WSOPE”® are registered trade marks of Harrah’s License Company LLC. No license, affiliation, sponsorship, or endorsement is claimed, or should be inferred from the use of these trademarks here. PartyGaming is not licensed by or otherwise affiliated with Harrah’s License Company LLC or the World Series of Poker®, in any way.
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Wednesday, December 09, 2009
Game's growth has been great, and it'll only get bigger, by Joe Hachem - 5th December 2009
With the grand final of the PokerStars.net Asia Pacific Poker Tournament (APPT) rolling into Sydney this week attracting poker players from across the world to the Star City's brand-new poker room, it's an interesting time to reflect on how far poker has come in Australia.
Just 23 years ago there was no poker being played in casinos in this country. As one of the most high-profile and high-stakes casino games, poker is now so prevalent in Australian casinos that it's difficult to believe that it only first hit the floors in 1987.
Even Crown Casino, widely regarded as having the premier poker rooms in this country, only introduced the game in 1997.
Obviously we are yet to reach the heights of popularity that the sport has achieved in America, where every major tournament is televised and attracts thousands of live spectators, but the popularity and the competitors continue to grow.
For a professional player, I always hope we'll get to that point. The growth so far has been satisfying as the standard of the events available in Australia continue to improve, as we attract more international talent as well as retaining our best home-grown players.
I believe the popularity and exposure has come from the internet in the past eight years, as online poker is a great way to learn, polish your game, and even compete in some serious tournaments.
This has led to a culture of amateur and professional poker players coming home from work to practice a few hands, or squeezing in a turbo play game during their lunch break. It's made poker accessible, fun and fast for a wealth of people who may never have considered stepping into a casino.
Once players do make the move from online to live it's the tournament that is king. Australia's tournaments just keep getting better and better. We are finally boasting a schedule of tournaments throughout the year that can hold their head up among the internationals and give a professional a serious challenge. From the Aussie Millions and this weekend's Pokerstars.net APPT, (the largest poker tour in the region) to smaller events that still offer a genuine challenge like the ANZPT, a professional player could quite happily now play a full season in this country and boast an impressive record of events.
For the past two years an Australian has won the PokerStars.net APPT - in 2007 Sydneysider Grant Levy became the first Aussie to win a million dollars on home soil, then in 2008 another Sydney boy, Martin Rowe, repeated the feat.
I'm hoping that the improved tournaments will continue to nurture local talent, so I hope to be there at the final table taking place on stage in the Star City Sports Bar with full viewing capabilities, tomorrow. With more great local wins, more impressive local talent, more people throwing their support behind the scene and more challenging and exciting tournaments, who knows where we'll be in another 20 years.
Until next week, pass the sugar.
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Just 23 years ago there was no poker being played in casinos in this country. As one of the most high-profile and high-stakes casino games, poker is now so prevalent in Australian casinos that it's difficult to believe that it only first hit the floors in 1987.
Even Crown Casino, widely regarded as having the premier poker rooms in this country, only introduced the game in 1997.
Obviously we are yet to reach the heights of popularity that the sport has achieved in America, where every major tournament is televised and attracts thousands of live spectators, but the popularity and the competitors continue to grow.
For a professional player, I always hope we'll get to that point. The growth so far has been satisfying as the standard of the events available in Australia continue to improve, as we attract more international talent as well as retaining our best home-grown players.
I believe the popularity and exposure has come from the internet in the past eight years, as online poker is a great way to learn, polish your game, and even compete in some serious tournaments.
This has led to a culture of amateur and professional poker players coming home from work to practice a few hands, or squeezing in a turbo play game during their lunch break. It's made poker accessible, fun and fast for a wealth of people who may never have considered stepping into a casino.
Once players do make the move from online to live it's the tournament that is king. Australia's tournaments just keep getting better and better. We are finally boasting a schedule of tournaments throughout the year that can hold their head up among the internationals and give a professional a serious challenge. From the Aussie Millions and this weekend's Pokerstars.net APPT, (the largest poker tour in the region) to smaller events that still offer a genuine challenge like the ANZPT, a professional player could quite happily now play a full season in this country and boast an impressive record of events.
For the past two years an Australian has won the PokerStars.net APPT - in 2007 Sydneysider Grant Levy became the first Aussie to win a million dollars on home soil, then in 2008 another Sydney boy, Martin Rowe, repeated the feat.
I'm hoping that the improved tournaments will continue to nurture local talent, so I hope to be there at the final table taking place on stage in the Star City Sports Bar with full viewing capabilities, tomorrow. With more great local wins, more impressive local talent, more people throwing their support behind the scene and more challenging and exciting tournaments, who knows where we'll be in another 20 years.
Until next week, pass the sugar.
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Poker News Media: Gaming site PKR picks Unica to improve e-mail program - 8th December 2009
PKR.com, a poker Web site, is working with interactive marketing company Unica on its international e-mail program.
The site is implementing Unica's software into its technology system, a process expected to be complete by early next year. PKR.com uses e-mail for retention purposes, specifically to encourage customers to return to the site and play more.
“Our members value our unique online community, and we want to make sure that we tap into their passion to ensure that they keep coming back,” said Simon Prodger, marketing director at PKR.COM, in a statement.
On average, PKR.com sends 10 million to 12 million e-mails to its 3 million customers every month. These messages go out in five different languages to 200 different countries, and the company sends a weekly e-mail to all of its customers.
The first phase of the Unica integration will automate this process into sending triggered messages based on a customer's behavior, geographic location and the message.
“The objective is to send the e-mail at the time that the customer is likely to engage,” said Graeme McLaren, director of strategic marketing for EMEA at Unica. “They are seeking to drive relevance, higher response rates and efficiency by automating something that is currently manual.”
The company will also tailor e-mail content by language and culture, depending on the customer. “Gamblers in Hong Kong are not interested in the same thing that gamblers in the UK are interested in,” said McLaren.
The automation also includes sending dynamic messages that can change depending on the time a customer opens them. For example, if an e-mail is promoting an offer that has expired by the time the recipient opens it, a new message will be inserted into the e-mail.
PKR.com joins other Unica gaming clients. Unica's roster already includes 888.com, Boyd Gaming, Casinos Austria, Foxwoods and Full Tilt Poker.
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The site is implementing Unica's software into its technology system, a process expected to be complete by early next year. PKR.com uses e-mail for retention purposes, specifically to encourage customers to return to the site and play more.
“Our members value our unique online community, and we want to make sure that we tap into their passion to ensure that they keep coming back,” said Simon Prodger, marketing director at PKR.COM, in a statement.
On average, PKR.com sends 10 million to 12 million e-mails to its 3 million customers every month. These messages go out in five different languages to 200 different countries, and the company sends a weekly e-mail to all of its customers.
The first phase of the Unica integration will automate this process into sending triggered messages based on a customer's behavior, geographic location and the message.
“The objective is to send the e-mail at the time that the customer is likely to engage,” said Graeme McLaren, director of strategic marketing for EMEA at Unica. “They are seeking to drive relevance, higher response rates and efficiency by automating something that is currently manual.”
The company will also tailor e-mail content by language and culture, depending on the customer. “Gamblers in Hong Kong are not interested in the same thing that gamblers in the UK are interested in,” said McLaren.
The automation also includes sending dynamic messages that can change depending on the time a customer opens them. For example, if an e-mail is promoting an offer that has expired by the time the recipient opens it, a new message will be inserted into the e-mail.
PKR.com joins other Unica gaming clients. Unica's roster already includes 888.com, Boyd Gaming, Casinos Austria, Foxwoods and Full Tilt Poker.
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Tuesday, December 08, 2009
Fueps joins PartyGaming’s Italian poker network - 24th November 2009
PartyGaming, the world’s leading listed online gaming company, has launched an online poker service in Italy for Fueps, Italy’s leading casual games operator, as part of a three-year exclusive deal.
Fueps’s site, 4A - The Poker Suite, has joined PartyGaming’s Italian poker network alongside PartyPoker and INTRALOT. More than 550,000 registered users play over 100 games on Fueps’s casual games website.
Commenting on today’s announcement, Jim Ryan, Chief Executive Officer of PartyGaming said:
“Fueps is our fifth business-to-business deal this year and is an excellent addition to our Italian poker network. This agreement is consistent with our aim to establish a strong presence in the Italian poker market and to be well-placed to take advantage of the further deregulation of online gaming that is already planned to take place in Italy over the next few months.”
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Fueps’s site, 4A - The Poker Suite, has joined PartyGaming’s Italian poker network alongside PartyPoker and INTRALOT. More than 550,000 registered users play over 100 games on Fueps’s casual games website.
Commenting on today’s announcement, Jim Ryan, Chief Executive Officer of PartyGaming said:
“Fueps is our fifth business-to-business deal this year and is an excellent addition to our Italian poker network. This agreement is consistent with our aim to establish a strong presence in the Italian poker market and to be well-placed to take advantage of the further deregulation of online gaming that is already planned to take place in Italy over the next few months.”
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Monday, December 07, 2009
PARTYPOKER STEWART SCOTT AUSSIE MILLIONS SPECIAL THIS WEEKEND: PARTYPOKER PROMOTIONS
**The PartyPoker.com Monthly Million is a $1 million guaranteed online poker tournament every first Sunday of the month. The next Monthly Million takes place on Sunday 6 December at 12.45 ET (17.45 GMT, 18.45 CET) and features a championship blind structure. The buy-in is $600+$40 but the diverse qualifying paths means you can join the qualifiers from as little as $1. The wide range of qualifiers includes $64+$4 daily satellites with a total of 18 seats guaranteed per day, a MEGA Friday $50+$5 satellite that guarantees 20 seats and Super Satellite Saturday qualifiers with a $32+$3 buy-in and a total of 18 seats guaranteed that day. The paths into the Monthly Million are many – check out PartyPoker.com
STEWART SCOTT AUSSIE MILLIONS SPECIAL THIS WEEKEND
Gibraltar – December 3rd 2009 – The final Stewart Scott Aussie Millions Special qualifier on PartyPoker.com takes place this weekend on Sunday 6 December at 03.05 ET (19.05 AEST) with a buy-in of $6+$1.
In this tournament PartyPoker.com will be giving away seats to Aussie Millions qualifiers. First place will win a $640 seat, second place gets a seat at the $128 qualifier, while third will claim a $70 qualifier seat. Top ranking players will also receive prize money from the buy-in pool and there’s also a $70 bounty if you’re the player who knocks Stewart out.
Stewart said: “I warmed-up by winning the bounty tournament on Tuesday and look forward to hosting this tournament which offers a great value route into the 2010 Aussie Millions!”
Stewart also plays in the $64+$6 Aussie Millions ANZ Friendly Satellite Qualifier at 04.05 ET (19.05 AEST) every Tuesday and Thursday. There’s a $70 bounty on Stewart’s head if a player eliminates him.
For more information on the many paths to Melbourne, including PartyPoint and freeroll options, see PartyPoker.com. As ever, PartyPoker.com provides diverse qualifying structures, which can start from as little as just $1.
PartyPoker.com is offering the chance to win one of 25 luxury Aussie Millions main event packages. These fantastic dream trips will be up for grabs in two amazing $600+40 satellites on Sunday 13th December. One will be timed to suit Australia and New Zealand-based players with FIVE packages guaranteed worth $12,000, while the other is scheduled to give players from the rest of the world the chance to win one of 20 guaranteed packages worth $15,000.
For more information see: PartyPoker.com
Scott, 37, from Queensland, Australia, made history in January 2009 by becoming the first Australian in the modern era to take down the Aussie Millions Main Event, scooping US$1,865,724. Scott is a loyal member of PartyPoker.com’s VIP club the Palladium Lounge. He made his debut representing the leading online poker room at the PokerNews Cup in Melbourne in September. Scott is married with one daughter and started life as a gourmet chef in Adelaide, with a period running a small IT business as he honed his skills online. He made his first impact on the live circuit in 2006 by winning a satellite series at SkyCity Casino in Adelaide that awarded him a $30,000 package for the WSOP Main Event. Stewart is a popular figure on the Australian poker circuit and is well known for his relaxed attitude but killer instinct at the table.
® AUSSIE MILLIONS, AUSSIE MILLIONS POKER CHAMPIONSHIP and CROWN Device and associated trade marks are trade marks of Crown Melbourne Limited. No license, affiliation, sponsorship or endorsement, is claimed, or should be inferred from the use of these trademarks here. PartyGaming is not affiliated, licensed, by, or otherwise affiliated with Crown Melbourne Limited in any way.
World Series of Poker”® and “WSOP”®, WSOPE”® are registered trade marks of Harrah’s License Company LLC. No license, affiliation, sponsorship, or endorsement is claimed, or should be inferred from the use of these trademarks here. PartyGaming is not licensed by or otherwise affiliated with Harrah’s License Company LLC or the World Series of Poker®, in any way.
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STEWART SCOTT AUSSIE MILLIONS SPECIAL THIS WEEKEND
Gibraltar – December 3rd 2009 – The final Stewart Scott Aussie Millions Special qualifier on PartyPoker.com takes place this weekend on Sunday 6 December at 03.05 ET (19.05 AEST) with a buy-in of $6+$1.
In this tournament PartyPoker.com will be giving away seats to Aussie Millions qualifiers. First place will win a $640 seat, second place gets a seat at the $128 qualifier, while third will claim a $70 qualifier seat. Top ranking players will also receive prize money from the buy-in pool and there’s also a $70 bounty if you’re the player who knocks Stewart out.
Stewart said: “I warmed-up by winning the bounty tournament on Tuesday and look forward to hosting this tournament which offers a great value route into the 2010 Aussie Millions!”
Stewart also plays in the $64+$6 Aussie Millions ANZ Friendly Satellite Qualifier at 04.05 ET (19.05 AEST) every Tuesday and Thursday. There’s a $70 bounty on Stewart’s head if a player eliminates him.
For more information on the many paths to Melbourne, including PartyPoint and freeroll options, see PartyPoker.com. As ever, PartyPoker.com provides diverse qualifying structures, which can start from as little as just $1.
PartyPoker.com is offering the chance to win one of 25 luxury Aussie Millions main event packages. These fantastic dream trips will be up for grabs in two amazing $600+40 satellites on Sunday 13th December. One will be timed to suit Australia and New Zealand-based players with FIVE packages guaranteed worth $12,000, while the other is scheduled to give players from the rest of the world the chance to win one of 20 guaranteed packages worth $15,000.
For more information see: PartyPoker.com
Scott, 37, from Queensland, Australia, made history in January 2009 by becoming the first Australian in the modern era to take down the Aussie Millions Main Event, scooping US$1,865,724. Scott is a loyal member of PartyPoker.com’s VIP club the Palladium Lounge. He made his debut representing the leading online poker room at the PokerNews Cup in Melbourne in September. Scott is married with one daughter and started life as a gourmet chef in Adelaide, with a period running a small IT business as he honed his skills online. He made his first impact on the live circuit in 2006 by winning a satellite series at SkyCity Casino in Adelaide that awarded him a $30,000 package for the WSOP Main Event. Stewart is a popular figure on the Australian poker circuit and is well known for his relaxed attitude but killer instinct at the table.
® AUSSIE MILLIONS, AUSSIE MILLIONS POKER CHAMPIONSHIP and CROWN Device and associated trade marks are trade marks of Crown Melbourne Limited. No license, affiliation, sponsorship or endorsement, is claimed, or should be inferred from the use of these trademarks here. PartyGaming is not affiliated, licensed, by, or otherwise affiliated with Crown Melbourne Limited in any way.
World Series of Poker”® and “WSOP”®, WSOPE”® are registered trade marks of Harrah’s License Company LLC. No license, affiliation, sponsorship, or endorsement is claimed, or should be inferred from the use of these trademarks here. PartyGaming is not licensed by or otherwise affiliated with Harrah’s License Company LLC or the World Series of Poker®, in any way.
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Sunday, December 06, 2009
PartyPoker Launches Full House Promotion, by Dan Cypra - 5th December 2009
Throughout the month of December, PartyPoker will be holding the Full House promotion. The three-pronged promotion covers the worlds of cash games, sit and gos, and multi-table tournaments. PartyPoker does not accept players from the United States.
The first component of PartyPoker’s Full House promotion is the $50,000 Cash Game Race. The site’s Bronze, Silver, and Gold players are eligible for the five-figure purse and the top prize is $3,000. The top 500 players on the points-based leaderboard will walk away with cash, with the minimum payout being $10. The top seven players will earn over $1,000, while the top 200 will take home at least $100. The $50,000 Cash Game Race runs between December 3rd and 23rd and only Party Points earned at ring games will count.
At the time of writing, the top player on the $50,000 Cash Game Race, “luckboxing47,” has luck boxed his way to 6,466 Party Points and, if the promotion ended today, would be in line for a $3,000 payday. The 500th player, “alfie1906,” has 348 points. PartyPoker’s Palladium Lounge members are not eligible to battle in the $50,000 Cash Game Race.
The Jackpot Hunter is geared towards sit and go aficionados on PartyPoker. This part of the promotion, which runs all month long, offers a colossal $160,000 in potential payouts. One $50,000 prize is available for any player who manages to take down not one, not two, not three, not four, but five $55 buy-in or higher sit and gos in a row. Three $20,000 prizes are available for players who can accomplish the feat in $12 to $54 buy-in sit and gos and five $10,000 jackpots are available for sit and gos ranging in buy-in from $3 to $11. All wins must be consecutive.
Jackpot Hunter prizes are awarded on a first come, first served basis. PartyPoker’s website explains the redemption process: “Once you’ve won five consecutive STTs at a particular level, e-mail your account name to info@partypoker.com immediately.” This part of the Full House promotion began on December 1st. Here’s the fine print: all five sit and gos won must be of the exact same buy-in and only 10-seat single-table tournaments are eligible. Double-or-Nothing events do not count and players can claim as many jackpots as they can achieve.
The final part of the Full House promotion on PartyPoker consists of $1 Million Multi-Table Tournament Jackpots. Running all month long, the Multi-Table Jackpots require players to buy into daily $5,000 prize pool tournaments with a price tag of 20 Party Points. The top 200 players in each $5,000 event move on to a $250,000 Grand Final on January 3rd. PartyPoker players who fail to qualify for the Grand Final can pony up 1,000 Party Points to enter. Any player who wins two of the $5,000 events will earn $100,000 and, if a player can snag titles in any three of these tournaments, they’ll earn a life-changing $1 million.
The wins in $5,000 events don’t have to be consecutive and PartyPoker customers must e-mail the site if they’re eligible to win the $100,000 or $1 million prizes. Jackpots are awarded on a first come, first served basis.
PartyPoker is the fourth largest online poker site or network worldwide with a seven-day running average of 4,700 real money ring game players according to PokerScout.com. During its peak hours, which occur in the evening throughout Europe, well north of 7,000 cash game players can be found on its felts. PartyPoker is the second largest site or network to accept U.S. players behind the mammoth iPoker Network, whose family of rooms includes Titan Poker, CelebPoker, Mansion Poker, Paddy Power Poker, and William Hill.
Three ways to win are available this month as part of the PartyPoker Full House promotion. Visit the site for more details. (Credit: Poker News Daily)
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The first component of PartyPoker’s Full House promotion is the $50,000 Cash Game Race. The site’s Bronze, Silver, and Gold players are eligible for the five-figure purse and the top prize is $3,000. The top 500 players on the points-based leaderboard will walk away with cash, with the minimum payout being $10. The top seven players will earn over $1,000, while the top 200 will take home at least $100. The $50,000 Cash Game Race runs between December 3rd and 23rd and only Party Points earned at ring games will count.
At the time of writing, the top player on the $50,000 Cash Game Race, “luckboxing47,” has luck boxed his way to 6,466 Party Points and, if the promotion ended today, would be in line for a $3,000 payday. The 500th player, “alfie1906,” has 348 points. PartyPoker’s Palladium Lounge members are not eligible to battle in the $50,000 Cash Game Race.
The Jackpot Hunter is geared towards sit and go aficionados on PartyPoker. This part of the promotion, which runs all month long, offers a colossal $160,000 in potential payouts. One $50,000 prize is available for any player who manages to take down not one, not two, not three, not four, but five $55 buy-in or higher sit and gos in a row. Three $20,000 prizes are available for players who can accomplish the feat in $12 to $54 buy-in sit and gos and five $10,000 jackpots are available for sit and gos ranging in buy-in from $3 to $11. All wins must be consecutive.
Jackpot Hunter prizes are awarded on a first come, first served basis. PartyPoker’s website explains the redemption process: “Once you’ve won five consecutive STTs at a particular level, e-mail your account name to info@partypoker.com immediately.” This part of the Full House promotion began on December 1st. Here’s the fine print: all five sit and gos won must be of the exact same buy-in and only 10-seat single-table tournaments are eligible. Double-or-Nothing events do not count and players can claim as many jackpots as they can achieve.
The final part of the Full House promotion on PartyPoker consists of $1 Million Multi-Table Tournament Jackpots. Running all month long, the Multi-Table Jackpots require players to buy into daily $5,000 prize pool tournaments with a price tag of 20 Party Points. The top 200 players in each $5,000 event move on to a $250,000 Grand Final on January 3rd. PartyPoker players who fail to qualify for the Grand Final can pony up 1,000 Party Points to enter. Any player who wins two of the $5,000 events will earn $100,000 and, if a player can snag titles in any three of these tournaments, they’ll earn a life-changing $1 million.
The wins in $5,000 events don’t have to be consecutive and PartyPoker customers must e-mail the site if they’re eligible to win the $100,000 or $1 million prizes. Jackpots are awarded on a first come, first served basis.
PartyPoker is the fourth largest online poker site or network worldwide with a seven-day running average of 4,700 real money ring game players according to PokerScout.com. During its peak hours, which occur in the evening throughout Europe, well north of 7,000 cash game players can be found on its felts. PartyPoker is the second largest site or network to accept U.S. players behind the mammoth iPoker Network, whose family of rooms includes Titan Poker, CelebPoker, Mansion Poker, Paddy Power Poker, and William Hill.
Three ways to win are available this month as part of the PartyPoker Full House promotion. Visit the site for more details. (Credit: Poker News Daily)
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Wednesday, December 02, 2009
PartyGaming a Double Winner at the EGR Awards
1st December 2009
PartyGaming is proud to announce that its flagship PartyPoker product was voted ‘Poker Operator of the Year’ at last night’s eGaming Review Awards (EGR). Additionally, Cashcade, which PartyGaming acquired in the summer, took top honours in the bingo category with its Foxy Bingo site beating off stiff competition.
The independent judging panel for the Poker Operator of the Year award recognised the operator that made the most headway in the real-money poker sector during 2008/9. The judges were looking for originality, growth and scale, usability, payment processing and marketing. Special consideration was given to operators who innovated in this competitive sector.
The judges for the bingo award cited Cashcade as the “stand out market leader at a marketing brand level”. They also recognised Cashcade’s achievements for increasing its number of bingo networks to eight, including the launch of the free Cheeky Bingo room, and for several high profile marketing campaigns that included sponsorship of the giant BBC charity event, Red Nose Day.
Jake Pollard, editor of eGaming Review, said:
“PartyGaming and Cashcade are worthy winners of the industry’s premier EGR poker and bingo awards. PartyPoker proved resilient in 2008/9 and maintained its position as the largest non-US, standalone poker site. Cashcade was a very smart acquisition, complementing PartyGaming’s market-leading PartyCasino and PartyPoker products.”
Commenting on the awards Jim Ryan, Chief Executive Officer of PartyGaming, said:
“We are delighted to accept these top online gaming industry accolades for PartyPoker and Foxy Bingo. The EGR Awards are great recognition of the operational excellence of our poker and bingo teams in providing great online gaming entertainment to delight our customers.”
These latest achievements follow the four awards PartyGaming won last month for its 2008 Annual Report. It was voted ‘Best Annual Report’ at both the Accountancy Age and CorpComms Magazine awards as well as being a double winner at the inaugural Institute of Chartered Secretaries and Administrators Hermes Transparency in Governance Awards for the ‘Best Practice Disclosure on Strategy’ and ‘Best Practice Disclosure on Stakeholder Engagement’ categories for FTSE 250 companies.
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PartyGaming is proud to announce that its flagship PartyPoker product was voted ‘Poker Operator of the Year’ at last night’s eGaming Review Awards (EGR). Additionally, Cashcade, which PartyGaming acquired in the summer, took top honours in the bingo category with its Foxy Bingo site beating off stiff competition.
The independent judging panel for the Poker Operator of the Year award recognised the operator that made the most headway in the real-money poker sector during 2008/9. The judges were looking for originality, growth and scale, usability, payment processing and marketing. Special consideration was given to operators who innovated in this competitive sector.
The judges for the bingo award cited Cashcade as the “stand out market leader at a marketing brand level”. They also recognised Cashcade’s achievements for increasing its number of bingo networks to eight, including the launch of the free Cheeky Bingo room, and for several high profile marketing campaigns that included sponsorship of the giant BBC charity event, Red Nose Day.
Jake Pollard, editor of eGaming Review, said:
“PartyGaming and Cashcade are worthy winners of the industry’s premier EGR poker and bingo awards. PartyPoker proved resilient in 2008/9 and maintained its position as the largest non-US, standalone poker site. Cashcade was a very smart acquisition, complementing PartyGaming’s market-leading PartyCasino and PartyPoker products.”
Commenting on the awards Jim Ryan, Chief Executive Officer of PartyGaming, said:
“We are delighted to accept these top online gaming industry accolades for PartyPoker and Foxy Bingo. The EGR Awards are great recognition of the operational excellence of our poker and bingo teams in providing great online gaming entertainment to delight our customers.”
These latest achievements follow the four awards PartyGaming won last month for its 2008 Annual Report. It was voted ‘Best Annual Report’ at both the Accountancy Age and CorpComms Magazine awards as well as being a double winner at the inaugural Institute of Chartered Secretaries and Administrators Hermes Transparency in Governance Awards for the ‘Best Practice Disclosure on Strategy’ and ‘Best Practice Disclosure on Stakeholder Engagement’ categories for FTSE 250 companies.
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